Tully & Holland, Inc. advises Bowen and Bowen Limited, in the sale of a minority stake in Belize Brewing Company Limited to Heineken Belize B.V.

Boston, MA, May 11, 2018 - Tully & Holland, Inc. is pleased to announce that our client, Bowen and Bowen Limited, sold a minority stake in Belize Brewing Company Limited  to Heineken Belize B.V., a newly created company of Heineken International B.V ("HEINEKEN"). Belize Brewing Company Limited ("BBC"), with its Belikin Beer brand, is the market leader in the Belize beer sector. BBC is a producer of a broad portfolio of other beverage brands and has been an importer and distributor of HEINEKEN brands since 2016. 

Michael Bowen, President/CEO at Belize Brewing Company Limited, said: "We welcome HEINEKEN as our new partner. HEINEKEN is a world-class family owned company that shares our values. We look forward to improving and growing our company with the help of our strategic partner."

Marc Busain, President Americas at HEINEKEN, said: "We are delighted to announce the new partnership with Belize Brewing Company and the Bowen family. We recognize BBC's strong capabilities and position in the country, which has a fast-developing tourism industry and stable GDP growth, and offers a lot of potential to grow our premium offering, led by the Heineken® brand. We look forward to continue growing together."
  

About Tully & Holland, Inc.
Tully & Holland, Inc. www.tullyandholland.com acted as the exclusive financial advisor to Bowen and Bowen Limited. Through this transaction, Tully & Holland ("T&H") has gained tremendous insight into the beer industry and demand dynamics for both prospective buyers and sellers. 

Tully & Holland is a leading Boston, MA-based investment bank established in 1992. The firm provides corporate finance and mergers & acquisitions advisory services to middle market consumer product companies. Tully & Holland has particular expertise representing food & beverage companies, multi-channel marketers, retailers, and consumer product manufacturers and distributors. Tully & Holland is led by a senior management team with significant industry and investment banking experience. Please do not hesitate to contact us should you wish to discuss further.